Freelance Services

Marketing & social
strategy for brands
that want real
growth.

I've worked with numerous brands on their marketing and social media — strategy, content and growth, backed by case studies and analytics.

Strategy

Social Media Strategy

Content pillars, brand voice and a posting system built around what actually moves the numbers.

Influencer

Influencer Marketing

Outreach, contracts and influencer database management across tier, talent, cost and KPIs.

Content

Content Creation

Directing shoots and producing content for TikTok, Instagram and paid ads.

Field

Event & Field Marketing

Recruiting and managing intern teams to staff activations and pop-ups nationwide.

Work

Feb 2025–Present · Social & Influencer Marketing

Fazit Beauty

Grew TikTok from 68K to 93.6K running the account; manage 30 interns across NYC, LA and the UK staffing pop-ups nationwide.

Spearheaded the Coachella campaign e.l.f. x Fazit influencer campaign Content direction & paid ads
Visit @fazitbeauty
Sept 2024–Mar 2025 · Social & Influencer Marketing

Perkies

Instagram +122% in under 2 months, sales up over 3,000% from TikTok & Instagram content.

Full marketing plan: retention, SEO, brand pillars, voice & tone ShopMy + internal influencer database
Visit perkies.com
Sept 2023–Sept 2024 · Director of Social & Influencer Marketing

Puttery

20,000+ new Instagram followers in under 5 months; 100M+ views across influencer campaigns for all 10 locations.

Spearheaded Miami & NYC grand openings 1,000+ ads across 10 locations 500+ influencer database
Visit puttery.com
Apr 2022–Apr 2023 · Senior Marketing Content Strategist

What Do You Meme?

TikTok grew 15K → 80K (433%) in under a year; helped the flagship game hit #1 bestseller on Amazon for two quarters.

Led quarterly content shoots Produced Facebook Ads content with high CTRs 1,000+ influencer database
Visit thewhatdoyoumeme.com
Oct 2019–Dec 2021 · Marketing Manager

Bubble

1,500+ influencer relationships driving 358.9M impressions and $16.5M EMV; led the Walmart launch to 7.4M impressions.

Created the brand launch concept Led 5,000-teen ambassador program 50+ teen focus groups 200+ influencers for Walmart launch
Visit hellobubble.com

Deeper on the numbers

Full campaign breakdowns — strategy, analytics and the content that performed.

See case studies

Have a brand that needs marketing help?

Let's talk about strategy, content or growth.

Start a project
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